Socialnomics

December 28, 2009

I spent my long holiday weekend re-reading Socialnomics by Erik Qualman. I love this book.  Qualman rights about different real life stories, and lets the world know that social media is here and we should be embracing it.

What I like best about Socialnomics is Qualman talks about companies that have both been successful and unsuccessful using social media.  Although the book does not teach you the strategies a company should use to be successful, there are plenty of case studies available to prove why social media is important to the business world.

Currently, I am considering someday creating my own startup, and I definitely think Socialnomics is a great “textbook” to have to help with my social media plan. I believe that social media would be essential to any potential startup.

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